Contents

Navigating TrendVue

TrendVue's user interface has been designed to be intuitive and simple.

On the top-middle of your screen you have your 3 main menu items. On the top-right you have your login status and profile information.

The trends are displayed as "cards" in the middle of your screen. When you select a trend card it will pop up, enabling you to have a deeper look into what each trend is and the sources feeding that summare. You can choose to share a link or PDF of the trend, or ask some follow up questions to get some AI-powered insights into how you could leverage that trend at your organisation.

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Menu Items

There are 3 main menu items:

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Trend Definitions

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Your Profile

If you want the buttons on each trend card to be relevant to your role, you should fill in your profile.

Click on your initials, top right, and type in your job role (Marketeer, Insights Manager, etc.), add your company name, and your project, and this will be used by TrendVue to serve up relevant AI results when "Asking TrendVue" questions.

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Using the Trend Cards

When you select a trend card it will expand allowing you to see a more detailed explanation of what each trend is, as well as a much larger version of the AI-generated image and the macro trend it belongs to (rounded grey box above the trend name).

There is a "Share" button which allows you to create direct links or PDFs of the trend cards to share among your organisation. We periodically validate our trends using our high-quality, proprietary panel, and where this has been done you will see a score showing you the strength of each trend as a percentage.

As you scroll down the page you will see clickable links to the sources that "fed" the trend, the regions that trend applies to, and, if applicable, any sub-trends links to the trend.

Finally, you will see some buttons enabling you to use AI to further interrogat that trend, or an open ended box where you can add your AI queries that are more bespoke and relevant to your business.

Please note, AI generated content should always be validated before being acted upon.

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Support

If you have any queries relating to the commercial's or T&Cs around using TrendVue, please contact your Savanta Sales Rep direct and they can assist you or direct your query onto the team that can.

For any technical queries, or to report a bug, please email trendvue.support@savanta.com, and provide a screen grab and / or a link to the page / trend if possible to help us assist you more easily.

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